{"id":259,"date":"2022-07-13T07:28:11","date_gmt":"2022-07-13T07:28:11","guid":{"rendered":"https:\/\/www.droptrends.site\/blog\/?p=259"},"modified":"2022-07-13T07:28:12","modified_gmt":"2022-07-13T07:28:12","slug":"how-to-find-and-sell-winning-products-on-your-dropshipping-store-in-2022","status":"publish","type":"post","link":"https:\/\/www.droptrends.site\/blog\/?p=259","title":{"rendered":"How to Find and Sell Winning Products on Your Dropshipping Store in 2022"},"content":{"rendered":"\n

A winning product is a product that sells like hotcakes. It\u2019s something your target audience REALLY wants to buy. <\/p>\n\n\n\n

\"take<\/figure>\n\n\n\n

However, just because people brush their teeth daily, it doesn\u2019t mean selling toothbrushes will build you a 6 figure e-commerce business. Think of all the competition that\u2019s out there already, selling toothbrushes. Why should an average customer buy a toothbrush from you instead of the closest drugstore? <\/p>\n\n\n\n

Below is a guide that will help you identify a winning product.<\/p>\n\n\n\n

1. You can\u2019t easily find it selling elsewhere.<\/h3>\n\n\n\n

You need to find dropshipping products that people can\u2019t buy at the usual department store. The products should be unique, trigger impulse buyers, and still be practical. <\/p>\n\n\n\n

2. It has no advertising restrictions.<\/h3>\n\n\n\n
\"green<\/figure>\n\n\n\n

Chances are you will make most of your sales through advertising, especially if you\u2019re just starting with your store. Make sure you don\u2019t sell products that you can\u2019t advertise on the biggest ad platforms.<\/p>\n\n\n\n

For example, you can\u2019t run ads for tobacco products, adult content, or face masks on Facebook and Google. Have a look at what Facebook<\/a> and Google<\/a> have to stay on their ad policies and avoid unpleasant surprises. <\/p>\n\n\n\n

3. The product has a wow factor.<\/h3>\n\n\n\n

Winning products should also pleasantly surprise potential buyers. Think of the last clothing ad you saw on Instagram and clicked right away \u2013 that\u2019s a wow factor. Here are some great Instagram advertising tips<\/a>.<\/p>\n\n\n\n

4. A winning product usually solves a problem.<\/h3>\n\n\n\n

People are also drawn to products that can make their lives easier. It could be anything from a water bottle that tracks your water intake and helps you stay healthy to a dog travel bag that\u2019s airline compliant.<\/p>\n\n\n\n

5. The product is just\u2026 different.<\/h3>\n\n\n\n
\"mini
Image credit: amazon.com<\/figcaption><\/figure>\n\n\n\n

You can make a solid side income selling slightly unusual items. For example, you can dropship products like this brush that imitates licking your cat<\/a>. Yes, it exists, and it\u2019s even labeled as Amazon\u2019s Choice.<\/p>\n\n\n\n

While the Licki Brush may raise some eyebrows, it actually sells! It has attracted lots of media attention<\/a>. The customers are having a blast leaving fun reviews, making this pet brush a perfect gag gift.<\/p>\n\n\n\n

\"licki<\/figure>\n\n\n\n

How do I find winning products?<\/h2>\n\n\n\n
\"treasure
Image source: pikrepo.com<\/figcaption><\/figure>\n\n\n\n

The key to building a successful dropshipping store is selling niche products that are trending. <\/p>\n\n\n\n

Once you have a shortlist of popular items, see if they fit the qualities of the winning products we discussed, and put the biggest focus on the ones that do. <\/p>\n\n\n\n

A single product doesn\u2019t need to meet all the five criteria defined. Though we strongly advise it meets the second one \u2014 It has no advertising restrictions<\/strong>. <\/p>\n\n\n\n

But where can you find winning products? <\/p>\n\n\n\n

<\/p>\n\n\n\n

1. Dive into Amazon Bestseller listings<\/h3>\n\n\n\n

Amazon is the Google of the e-commerce world. According to the data from eMarketer<\/a>, Jeff Bezos\u2019 empire controls almost 40% of US e-commerce, so it only makes sense to look at this platform first for product trends.<\/p>\n\n\n\n

\"top
Image source: marketingcharts.com<\/figcaption><\/figure>\n\n\n\n

Amazon Best Sellers<\/a> is the website to bookmark and refer to when you do your product research. Their lists are based on sales and updated hourly. So, you can be sure your findings are timely and focus on the right metrics.<\/p>\n\n\n\n

\"amazon<\/figure>\n\n\n\n

Explore different categories<\/h4>\n\n\n\n

The best thing about the Amazon Best Sellers page is that it has categories for pretty much everything that exists.<\/p>\n\n\n\n

For example, let\u2019s say your dropshipping site is about Beauty & Personal Care, and you want to find trending products in Bath & Bathing Accessories<\/strong>. Easy!<\/p>\n\n\n\n

\"amazon<\/figure>\n\n\n\n

Amazon returns the top 100 selling products in this category, and they\u2019re beautiful. Your next step is to pick the products that you like the most and find the best suppliers for your store.<\/p>\n\n\n\n

Let\u2019s take the second best selling product in its category, the Microfiber Hair Towel Wrap for Women<\/strong>, as an example and do a quick search on AliExpress.<\/p>\n\n\n\n

\"microfiber
Image source: amazon.com<\/figcaption><\/figure>\n\n\n\n

In the image below, we can see over 1,200 results for \u201cmicrofiber hair towel for women.\u201d But we\u2019ve got even better news coming your way!<\/p>\n\n\n\n

\"ali
Image source: aliexpress.com <\/figcaption><\/figure>\n\n\n\n

You can buy one towel for as little as $0.08<\/strong>! <\/p>\n\n\n\n

Now, remember that people are paying about $11 <\/strong>for a microfiber towel on Amazon! Imagine how much you could make selling microfiber hair towels for women in your store?<\/p>\n\n\n\n

All you need is the right marketing strategy and a slightly smaller price than what Amazon offers. We\u2019ll let you daydream a little here\u2026 <\/p>\n\n\n\n

PRO TIP<\/strong>: Use the AliExpress Dropshipping<\/a> Center to filter suppliers for your winning products. <\/h4>\n\n\n\n

The Trusted Supplier Rank feature in this new AliExpress tool sorts the suppliers according to their time on the platform, reliability, and sales. So, you buy products from the best in their game, for sure!<\/p>\n\n\n\n

But if you\u2019re still having doubts, you can run your winning dropshipping products through the tools like Dropship Spy. Just enter the product from AliExpress into this tool, and it will show you the order rate during the last seven days.<\/p>\n\n\n\n

2. Find more winning products on eBay Watch Count<\/h3>\n\n\n\n

Compared to Amazon, eBay doesn\u2019t look too big. However, this marketplace still takes 3rd place among the top 10 e-commerce retailers<\/a> in the US in 2020. There\u2019s a lot you can learn from it! <\/p>\n\n\n\n

eBay also has a tool to check what products are currently the most popular on the platform. It\u2019s called Watch Count<\/a> – see how it looks in the image below.<\/p>\n\n\n\n

\"ebay<\/figure>\n\n\n\n

You can use Watch Count to find winning products for your online store. eBay continuously tracks users who add products to their watch lists and reports real-time results for different regions. <\/p>\n\n\n\n

What can you do with Watch Count?<\/h4>\n\n\n\n